Wednesday, August 30, 2006

Apply Directly To The TV

Obnoxious spokesnarrator: Head on, apply directly to the forehead! Head on, apply directly to the forehead! Head...on...apply directly to the forehead!

Me: Mute button, apply directly to the TV.

I don't remember why Elvis shot his TV, but I think that we should make whoever invented the mute button, an instant saint. This person, did the greatest service, ever, to humankind.

10 Comments:

Blogger John Donald Carlucci said...

I didn't know what you were talking about until I saw the commercial a few moments ago. DAMN, that is annoying. I want to apply my boot to someone's ass.

JDC

Thu Aug 31, 08:24:00 AM PDT  
Blogger Writeprocrastinator said...

"I didn't know what you were talking about until I saw the commercial a few moments ago."

That's the thing, most people miss this commercial because it comes on at the tail end of a nationally syndicated show. I manage to catch it too often, because I have the TV going in the background when I 'net surf or write. This ad really fucks up my flow in more ways than one.

Thu Aug 31, 08:17:00 PM PDT  
Blogger haahnster said...

I've never fired a gun. However, if I were to shoot one, my TV would be a very likely target.

You're absolutely correct about that commercial, too. It sucks relentlessly.

Thu Aug 31, 08:20:00 PM PDT  
Blogger Writeprocrastinator said...

"You're absolutely correct about that commercial, too. It sucks relentlessly."

It's almost like it's the opposite of Kevin Nealon's Mr. Subliminal, which at least Kevin's character was funny for all of three SNL Weekend Updates and even better for the beer ads that he did.

They are taking verbal sledgehammer to our collective noggins, yet our politicians stand by and do nothing.

Thu Aug 31, 09:05:00 PM PDT  
Blogger barista brat said...

my boyfriend and i do "remote diving" when this commercial comes on. it's practically turned into a sport where we have to hit mute before she gets to the second "head on! apply directly to the forehead!"

btw - did you see the hemorrhoid one?

Fri Sep 01, 09:20:00 AM PDT  
Blogger Writeprocrastinator said...

Welcome B.B!

"btw - did you see the hemorrhoid one?"

Rear On, apply directly to the...

Jeez, that's how bad the state of advertising is, I can't tell if you're serious ; )

Fri Sep 01, 11:42:00 AM PDT  
Blogger is that so wrong? said...

Don't they always play this damn commerical after "Jeopardy"? Irritating as it may be, I'll bet you that you won't forget where to apply HeadOn when you really need it.

Sun Sep 03, 11:44:00 AM PDT  
Blogger Writeprocrastinator said...

"Don't they always play this damn commerical after "Jeopardy"?"

And all the dating shows, "Judge" shows, game shows, etc...

Bascially, it's taking up the old "Lee Press-on Nails" slot, or any show that has sponsored closed-captioning.

"Irritating as it may be, I'll bet you that you won't forget where to apply HeadOn when you really need it."

Which begs another question, is it merely hair-pulling mantra? Or is it their cheap equivalent of a disclaimer for those idiots who would use major electrical appliances in a tub full of water?

Sun Sep 03, 03:05:00 PM PDT  
Blogger Fox said...

"Irritating as it may be, I'll bet you that you won't forget where to apply HeadOn when you really need it."

Directly to the scrotum?

I always thought that it was ingenious marketing ... after all, a commercial that gives you a headache while telling you what to take to get rid of it.

Of course they really need interactive marketing for commercials; a site where there is a list of current commercials on the air, and let us vote good, bad, or shoot the producer.

Sat Sep 23, 11:07:00 AM PDT  
Blogger Writeprocrastinator said...

Welcome Fox,

"Directly to the scrotum?"

Errr, a little higher...

"I always thought that it was ingenious marketing ... after all, a commercial that gives you a headache while telling you what to take to get rid of it."

True dat, absolutely. They are not only finding their niche, they're perpetuating it.

"Of course they really need interactive marketing for commercials; a site where there is a list of current commercials on the air, and let us vote good, bad, or shoot the producer."

That's a great idea, except it would create the worst ballot box stuffing this side of Ohio and Florida.

Sat Sep 23, 05:01:00 PM PDT  

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